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Media and entertainment

Automate media content based on your Preference
Artificial intelligence has been having a big impact in most industries for the past 10 years and will continue to have more in upcoming years. As the Media and entertainment industry produces lots of data and AI thrives on data, this combination constructs huge opportunities for the businesses which are ready to incorporate ai models into their software and design plans to reach and engage more audiences to their platforms. At Statswork Research & Analytics Consulting, our team of software and AI engineers work tirelessly on Creating tools and solutions that can enhance your media viewing experience and promote your business by strengthening the product with AI
How We Help Clients

Media and Entertainment Competitive Research

Industry & Market Research • We analyse the media and entertainment market, companies, organizations in terms of their product, services, place, market structure, suppliers and brands, distribution, promotion and other strategies through company data such as annual reports or through their websites, trade and industry bodies, directories, • We use internal data within organizations, libraries (journals, newspaper, directories, clippings, reports, government statistics, EU statistics, industry statistics, atlases, dictionaries, books on produces and processes), trade associations, government departments, exhibitions, online databases, blogs, forums, and social media to collect relevant company and industry data. • Desk research highlights gaps in knowledge, and it is extremely valuable in the initial phase of research

Thought Leadership Intelligence Services

Development of thought leadership work Explore media and entertainment research needs in the area of online traffic communities, application of information technology in tourism, big data and analytics, digitalization, and many more when needed utilizing a number of sources and advanced secondary research techniques (desk research, interviews of SMEs, surveys). Conduct in-depth research on geographic and/or horizontal segment trends, competitors, industry market trends and issues, and relevant technology. Our expertise has an understanding of quantitative and qualitative research skills, with the ability to synthesize findings from case studies, analysis of survey data, regression analysis, expert interviews etc. Our analyst team write reports, points of view, articles in journals blogs, develop insightful case studies, design questionnaire, analyse data, runs regressions and time series analysis.

Research Design & Survey Services

Reliable, Validated Questionnaires Based on the given source of data, we help you to design a business research question and develop appropriate hypotheses. Along with it, we develop a step-by-step rigorous methodological framework for processing and analysing large data. We develop standardized questionnaires, interview guides, instruction manuals, and survey tools required for hospitality research. We also design survey programming, host, collect data and manage the survey environment.

Data collection and data annotation

In the media and entertainment industry, the data acquired can be of many forms, such as Audio, images, videos and numerical data. These data can all be useful to promote or produce better content; we at StatsWork collect the data and annotate each of the data collected. This then can be sent to data analysis and to build a performance model.

Coding & Algorithm Development

The Data Science team at Statswork develop unique deep learning algorithms (DNN, CNN, deep residual networks, reinforcement learning and recurrent neural network, long and short-term memory, and autoencoders, among others) for the media and entertainment industry Our experts not only develop algorithms but also analyse its performance in comparison to standard algorithms through various metrics such as sensitivity specificity by plotting a receiver operating characteristics ML has been applied basically as an automated and cost-effective. However, such a technology is not without challenges such as memory complexities, uncertainty, mobility, traffic and the intricate behaviour of ML algorithms By outsourcing your ML algorithm development requirement at StatsWork, we identify, select and develop the right algorithm for the task at hand.

Media Broadcasting analysis

Media broadcasting has been the epitome of spreading data and knowledge across the world, and they involve in a lot of engagement factors and ethical issues, which make this industry a complicated one to survive and succeed. We at statswork collect data and analyse them and produce the solutions that can change the way of media broadcasting more in a customer engaging way and resolve the ethical factors which are needed to be addressed.

Data Visualization

PPT/Word/PDF and automated macro-driven charting and reporting At StatsWork, we offer a professional presentation of your tourism and hospitality data in the form of Powerpoint, word document or in PDF. Designs are easy to interpret and graphically presented in a manner that is easy to understand and interpret. Our coders develop code that would generate charting and reporting according to the layout specified. The statswork team, in coordination with subject experts and graphic designers and along with engineers, discuss the research questions that needs to be addressed and present the findings that clearly communicate or answers the research questions. Besides, StatsWork also offers other types of presentations such as posters, panel exhibits, charts and videos.
Feature Capabilities

Anchoring Media engagement

We at statswork, with the help of developers and researchers, conduct research on particular social media to develop a framework. From that framework, businesses can learn which influencers and consumers are enjoying the media content and what can be done to increase the amount of engagement among more customers and influencers. We also analyse the data from the media and produce results that can help customers to be engaged by the media.

Analysing data From social media

Social media is a rich source of data collection, and we collect the data from social media from customers and content creators. We subsequently analyse it and provide solutions to achieve better engagement from customers and better content for content creators. The social media data is also used to predict the current trends and recommend products that the customer may wish to have.

Automation in media companies

As the media and technology have been evolving and the customer demands are changing by each day, the automation process is the only way to keep up with the evolving media. We at statswork deliver various automation processes which enrich your digital content to increase your customers. We create various dashboards to fit perfectly on your data and perform analysis on those data to generate reports. We also build an end to end frameworks and scalable architecture, which helps your business to grow.

Enhancing customer satisfaction using AI analytics

Being one of the best technologies, Artificial intelligence has been able to immensely improve customer satisfaction when it comes to media and entertainment. Artificial intelligence models have been suggesting solutions and recommendations for customers to keep them engaged in the platform they are using. We at statswork deliver tools that help in the customer relationship model, which reports the interest of customers in a particular region so that recommendations can be rolled out for that particular region and get more customer interactions towards the platform.
Example of Our Work

Social media analytics

We at statswork have developed a dashboard that collects the statistics of each social networking site of the user and displays it through the API of each networking site. We also provide a set of analyses to make decisions that would improve content generation, which in turn improves the follower’s count. We are also involved in the social media marketing process and infuse techniques from which the sales of the business increases.

Content recommender system

Making customers stay on social media platforms for a long time has been the major task for social media networking sites. If the customer stays for a long time, they may view various advertisement products and buy them, which is the target of the businesses in the media industry. We at statswork make this possible by collecting the data from the platform and building a recommender system model which gives each customer what they want and keeps them longer on the platform.

Video reaction-based review analysis

Let the content be a film or a video from a website, reviews of those videos are important for the production of the next one. Written reviews can be biased when it comes to movies. We at statswork developed a smart video analysing model which records the reaction of the viewer when watching the movie and tells the producer which part of the movie is likeable and which part wasn’t. This analysis can be done for any kind of data available.

AB testing on media websites

Media websites need to attract customers when they appear on their landing page. If they see information or a banner that is not relevant or pleasant for the customers, they move on to the new page. So we at statswork conduct an A/b testing process for the websites, which generates an understanding of what client needs to see and what client wants to see when they arrive at a particular page. We then analyse and suggest what should be placed on the landing page that interests customers to stay longer and have a high click-through rate.

Helping start-ups using AI

We at statswork help start-ups and small businesses using artificial intelligence. It may be marketing firm or sales industry, we collect data from the business and analyse those data using machine learning models to forecast their sales profits and help them understand – ‘what can be improved to make their profits to increase. We also proved cost optimization techniques and provided marketing strategies to develop and make the business take a step forward on its path to success.
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