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Custom Codebook Adoption for Structured Qualitative Analysis
Tailored Codebook Design for Qualitative Insights
Coding Framework for Interview Data
We provide specialized codebooks used during one-on-one interviews that enable the collection of consistent theme, sentiment and response information across all interview subjects enabling for thorough analysis.
Coding Template for Group Discussion Data
We offer organizations the ability to use structured codebooks during focus groups and multi-speaker discussions to easily track the reoccurring patterns, overlapping themes and group dynamics from the collection of qualitative feedback.
Coding Tools for Academic Research
We provide universities, field studies and research projects the opportunity to collect and code qualitative data in a systematic manner to enable proper analysis, interpretation and presentation of qualitative information in the form of dissertations, studies and reports.
Coding Guidelines for Corporate and Market Research
We offer organizations the opportunity to use codebooks in the collection of qualitative feedback during workshops, meetings and market research to build and categorize feedback so they can effectively make strategic insights and decisions.
Our Industry
Identify Research Objectives
The first step in developing a custom codebook is to carefully consider your objectives for the research and how you intend to analyze the qualitative data collected.
Codebook Framework Development
After identifying your research objectives, we develop a basic outline for your coding framework, including all relevant categories/subcategories and definitions representing the themes, patterns, and responses within the qualitative data.
Pilot Testing and Codebook Refinement
Upon completion of your codebook framework, we conduct a pilot test on a subsample of your qualitative dataset, refining our categories to provide consistency/asbestos between our coding framework and the dataset of information.
Codebook Coding Instructions and Training
Prior to using an established codebook, we will provide clear coding instructions as well as training for coders, allowing them to code consistent responses to each category in the codebook correctly.
Codebook Quality Assurance and Finalization
Before finalizing a custom codebook, all codebooks must be reviewed at multiple levels to ensure the consistency and accuracy of the developed custom codebook meets your research goals. This process provides a way to ensure the reliability of the coding tool used in a systematic, qualitative data analysis method.
1. Custom Codebooks Tailored to your Research needs
We provide you with custom coding structures that are tailored specifically for your study and provide accurate identification of themes, which will produce meaningful, interpretable qualitative data.
2. Highly Experienced Qualitative Research Professionals
Our team has significant knowledge and expertise in all areas of qualitative research, including academia, healthcare, market research, UX, Corporate study.
3. Quality Output that is Ready for Research
We provide you with quality output with multiple reviews to make sure our codebooks contain clear, consistent, and reliable designs for usage.
4. Clear Documentation of the Process and Delivery
We create usage guidelines, definitions, categories, and coding rules so that researchers have a clear understanding and a uniform methodology for coding responses.
5. Quick Turnaround with Organized Coding Design
Our coding design system will reduce the need for manual coding, allow for faster analysis, and provide for a quick conversion of qualitative feedback to measurable insights.
6. Comprehensive Support
We provide comprehensive support through the research process, beginning with understanding your objectives and continuing to the final codebook delivery and coder training.
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